Selling During The Holidays

Tips for selling your home over the holiday season:

  1. Deck the halls, but don’t go overboard.
    Homes often look their best during the holidays, but sellers should be careful not to overdo it on the decor. Adornments that are too large or too many can crowd your home and distract buyers. Also, avoid offending buyers by opting for general fall and winter decorations rather than items with religious themes.
  2. Seek out motivated buyers.
    Anyone house hunting during the holidays must have a good reason for doing so. Work with your agent to target buyers on a deadline, including people relocating for jobs in your area, investors on tax deadlines, college students and staff, and military personnel, if you live near a military base.
  3. Price it to sell.
    No matter what time of year, a home that’s priced low for the market will make buyers feel merry. Rather than gradually making small price reductions, many real estate agents advise sellers to slash their prices before putting a home on the market.
  4. Make curb appeal a top priority.
    When autumn rolls around and the trees start to lose their leaves, maintaining the exterior of your home becomes even more important. Bare trees equal a more exposed home, so touch up the paint, clean the gutters and spruce up the yard. Keep buyers’ safety in mind as well by making sure stairs and walkways are free of snow, ice and leaves.
  5. Take top-notch real estate photos.
    When the weather outside is frightful, homebuyers are likely to start their house hunt from the comfort of their homes by browsing listings on the Internet. Make a good first impression by offering lots of flattering, high-quality photos of your home. If possible, have a summer or spring photo of your home available so buyers can see how it looks year-round.
  6. Create a video tour for the Web.
    You’ll get less foot traffic during the holidays, thanks to inclement weather and vacation plans. But shooting a video tour and posting it on the Web may attract house hunters who don’t have time to physically see your home or would rather not drive in a snowstorm.
  7. Give house hunters a place to escape from the cold.
    Make your home feel cozy and inviting during showings by cranking up the heat, playing soft classical music and offering homemade holiday treats. When you encourage buyers to spend more time in your home, you also give them more time to admire its best features.

The keep-it-clean plan for open houses

With a plan of attack, you can maintain a sparkling, show-ready house in under 20 minutes a day.

These room-by-room to-do lists will help you get the work done quickly so that your house is always in tip-top shape to welcome prospective buyers.

Kitchen, 4 1/2 minutes daily

Always start with the sink. A sparkling sink becomes your kitchen’s benchmark for hygiene and tidiness, inspiring you to load the dishwasher immediately and keep countertops, refrigerator doors and the stove top spick-and-span, too.

Wipe down the sink after doing the dishes or loading the dishwasher (30 seconds).
Wipe down the stove top (1 minute).
Wipe down the counters (1 minute).
Sweep, Swiffer or vacuum the floor (2 minutes).

Bathroom, 2 minutes daily

Make cleaning the basin as routine as washing your hands. But don’t stop there. Get the most out of your pre-moistened wipe by using it to clean around the edges of the tub and then the toilet before tossing it.

Wipe out the sink (30 seconds). Wipe the toilet seat and rim (15 seconds).
Swoosh the toilet bowl with a brush (15 seconds).
Wipe the mirror and faucet (15 seconds).
Squeegee the shower door (30 seconds).
Spray the entire shower and the curtain liner with shower mist after every use (15 seconds).

Bedroom, 6 1/2 minutes daily

Make your bed right before or after your morning shower. A neat bed will inspire you to deal with other messes immediately. Although smoothing sheets and plumping pillows might not seem like a high priority as you’re rushing to work, the payoff comes at the end of the day, when you slip back under the unruffled covers.

Make the bed (2 minutes).
Fold or hang clothing and put away jewelry (4 minutes).
Straighten out the night-table surface (30 seconds).

Family room, living room, foyer, 6 minutes daily

Start with the sofa because as long as it’s in disarray, your living room will never look tidy. Once you’ve fluffed the pillows and folded the throws, you’re halfway home. If you pop in a CD while you dust, you should be able cover the whole room by the end of the third track.

Pick up crumbs and dust bunnies with a handheld vacuum (1 minute).
Fluff the cushions and fold throws after use (2 minutes).
Wipe tabletops and spot-clean cabinets when you see fingerprints (1 minute).
Straighten coffee-table books and magazines. Throw out newspapers. Put away CDs and videos (2 minutes).

VoilĂ ! You have a house ready for all those last minute showings. No more missed opportunities!

Timeline provided By Real Simple